Gurugram continues to be one of India's most dynamic real estate markets, and Emaar India has added fresh momentum with the announcement of a Rs.1600 crore investment in a new premium residential township in New Gurugram. The project, named Serenity Hills, is planned across approximately 26 acres in Sector 86 and is expected to deliver around 1000 apartments across multiple phases. With home prices ranging from Rs.3 crore to Rs.5.7 crore, the development marks one of the most significant premium launches in the city this year.

As per details shared by the developer and reported by Hindustan Times, the project will offer spacious 3 BHK and 4 BHK apartments, backed by over one lakh square feet of amenities, sustainable design features and a community-focused layout. Serenity Hills reflects both Emaar India's long-term commitment to the NCR market and the rising demand for large-format, lifestyle-driven homes among urban buyers.

Emaar is one of the most reputed real estate brands in India, known for delivering integrated communities with strong design quality and long-term value. The company's decision to invest Rs 1600 crore in Serenity Hills highlights several strategic trends that are reshaping buyer preferences in NCR.

1. Larger Homes with Modern Layouts

Homebuyers are increasingly prioritising spacious floor plans with private outdoor areas, flexible rooms and well-ventilated spaces. The carpet areas and balcony sizes offered in Serenity Hills reflect this shift.

2. Demand for Integrated Community Projects

Buyers now prefer large gated communities that provide social infrastructure, security, recreation and leisure spaces within the development. Emaar's townships have historically been designed around this philosophy.

3. New Gurugram's Growing Appeal

The New Gurugram corridor has transformed into a residential hotspot due to its connectivity, infrastructure upgrades and commercial expansion. The location has become one of the strongest premium property markets outside central Gurugram.

4. Brand Trust and Buyer Confidence

Emaar's earlier Gurugram communities such as The Palm Springs and Emerald Hills have earned long-term credibility. Serenity Hills aims to build on this trust through large-scale planning and organized development.

This Rs 1600 crore project reflects a clear confidence in Gurugram's long-term growth trajectory, especially in the premium housing segment.

Serenity Hills is planned as a large integrated residential development with a layout and amenity structure that cater to premium homebuyers. According to company statements and published reports, the project includes the following key details.

1. Total Project Area

• Spread across approximately 26 acres
• Located in Sector 86, New Gurugram, a well-connected and rapidly developing neighbourhood

2. Total Number of Units

• Expected to deliver around 1000 apartments
• Development planned in multiple phases
• The first phase is planned to introduce seven residential towers

3. Apartment Configurations and Sizes

The project will offer thoughtfully designed 3 BHK and 4 BHK apartments. The layouts and sizes reported are:

4 BHK

• 1576 sq.ft. carpet area
• 430 sq.ft. balcony area

3 BHK (Type 1)

• 1219 sq.ft. carpet area
• 318 sq.ft. balcony area

3 BHK (Type 2)

• 948 sq.ft. carpet area
• 235 sq.ft. balcony area

These configurations are designed to provide ample living space, outdoor areas and functional layouts that suit modern family needs.

4. Pricing

• Units priced from Rs.3 crore to Rs.5.7 crore, depending on the size and tower. 
• Positioned as a premium segment offering rather than ultra-luxury.

5. Sustainability Features

The project has received IGBC Platinum pre-certification, indicating adherence to energy-efficient and eco-friendly building standards.

Serenity Hills provides a comprehensive suite of lifestyle amenities aimed at offering a holistic living experience. According to the developer's statements and media reports, the township will include:

1. A 65000 sq ft Clubhouse

One of the notable features of the project is the expansive clubhouse, which is expected to offer:

• Banquet and event spaces
• Indoor sports and activity areas
• Fitness zones and wellness suites
• Community lounges and recreation areas
• Kids' play rooms and learning spaces

2. Outdoor and Recreational Amenities

• Swimming pools
• Jogging and cycling tracks
• Landscaped gardens and green pockets
• Family activity areas
• Seating and relaxation pavilions

3. Sports Facilities

• Tennis and sports courts
• Multi-purpose sports zones
• Yoga and meditation areas
• Modern gymnasium

4. Community Infrastructure

• Wide internal roads
• Visitor parking
• Security systems
• Pathways and open greens

The entire amenity ecosystem is designed to complement community living and promote wellness-oriented lifestyles.

The location of Serenity Hills in Sector 86 is a key differentiator. The New Gurugram belt has emerged as one of NCR's most promising residential corridors, offering strong connectivity and future appreciation potential.

Connectivity Advantage

• Direct access to NH-48
• Close to the upcoming Dwarka Expressway
• Good connectivity to Manesar and Gurugram Cyber City
• Relatively easy access to the Indira Gandhi International Airport

Growing Social and Commercial Infrastructure

• International schools
• Healthcare facilities
• Commercial centres
• Retail hubs
• Recreation zones

Strong Housing Demand

The area is popular among end-users and investors due to its planned development and emerging commercial activity.

Future Appreciation

As per current market trends and the pace of infrastructure upgrades, analysts expect steady long-term appreciation in the New Gurugram corridor.

Emaar India has played a significant role in shaping Gurugram's residential landscape. Projects such as Emaar Digital Greens, The Palm Drive and Emerald Hills have gained strong traction over the years.

With Serenity Hills, the brand aims to strengthen its foothold in the premium segment and meet the evolving housing needs of modern families. The project combines Emaar's global design influence with India-focused planning, making it a strong contender in the premium housing market.

Real estate experts believe that this launch could influence residential demand and development patterns across Gurugram.

1. Growth in Premium Housing Segment

The Rs 3 crore to Rs 6 crore category is showing strong buyer preference, and Serenity Hills aligns with the rising shift toward premium living.

2. Reinforcement of New Gurugram

The project adds further credibility to Sector 86 and neighbouring areas as established premium housing zones.

3. Long-term Investor Confidence

Integrated communities backed by reputed developers are gaining popularity among investors seeking both rental and resale potential.

4. Positive NRI Sentiment

NRIs continue to show interest in premium apartments in NCR due to price stability and long-term returns.

5. Better Infrastructure Leading to Higher Value

As the area continues to develop, future appreciation opportunities may strengthen for homebuyers in this project.

Serenity Hills caters to a diverse premium buyer segment, including:

• Senior executives and professionals
• Growing families seeking long-term residences
• NRIs looking for secure and modern homes
• Investors targeting premium assets
• Buyers wanting community living with extensive amenities

The combination of brand credibility, location and layout planning makes the project suitable for both end-users and long-term investors.

With numerous infrastructure developments planned across Gurugram and strong demand for premium homes, the city is expected to remain one of NCR's most active real estate hubs. Serenity Hills is positioned to benefit from:

• Continued demand for spacious apartments
• The rise of integrated and planned community living
• Stronger buyer shift toward sustainability-certified projects
• Increasing interest from NRIs and investors
• Future infrastructure upgrades across the New Gurugram corridor

Given Emaar's track record, the project may emerge as one of the most preferred residential communities in the region once completed.

Emaar's Rs.1600 crore investment in Serenity Hills represents a major milestone for Gurugram's premium real estate market. With approximately 26 acres of planned development, around 1000 apartments, sustainable design features and a vast amenity ecosystem, the project aims to redefine community living in New Gurugram.

Supported by a strong brand identity and backed by market demand for premium housing, Serenity Hills offers a compelling opportunity for homebuyers seeking a modern, well-planned and lifestyle-focused residence. As the area continues its upward growth trajectory, this township is well-positioned to become one of the notable addresses in Gurugram.