In September 2025, four luxury apartments, including two penthouses, were registered at DLF's The Camellias in Gurugram for a combined value of Rs.270 crore. The sales underline the unmatched demand for luxury real estate in India's National Capital Region and cement The Camellias' reputation as the country's most elite residential address.

Each unit in this transaction belonged to the super-luxury bracket, measuring between 7,000 and 15,000 sq ft and priced upwards of Rs.60 crore each. The sheer scale of these deals demonstrates how India's ultra-rich continue to place their trust in branded real estate and lifestyle-driven developments.

The four property registrations included:

• A 14,830 sq ft penthouse valued around Rs.60 crore.
• A 13,035 sq ft penthouse priced at approximately Rs.51 crore.
• A 7,361 sq ft apartment that sold for about Rs.65 crore.
• A 9,419 sq ft unit valued at a remarkable Rs.95 crore.

Together, these transactions totaled Rs.270 crore in just 30 days, setting one of the highest monthly benchmarks in India's residential property history.

Each of these homes represents not only opulent design and scale but also a lifestyle statement, one that merges exclusivity, architecture, and brand value into a single address.

1. A Benchmark for Luxury Living

Spread over nearly 17 acres in Gurugram's Golf Course Road area, The Camellias is known for its expansive layouts, panoramic golf views, and unmatched privacy. Residences start from 7,000 sq ft and go well beyond 15,000 sq ft, designed to global standards of ultra-luxury.

2. Elite Community and Exclusivity

The project is home to top industrialists, business leaders, and celebrities, turning it into a self-contained community of India's most powerful names. With limited inventory and no active launch phase, every transaction commands a premium.

3. Architecture, Amenities, and Space

From private terraces to curated art installations, wellness zones, and hospitality-level concierge services, The Camellias redefines what urban luxury means. Its design prioritizes space and experience over density, a key factor that appeals to ultra-high-net-worth individuals (UHNWIs).

4. Location Advantage

Situated along the Golf Course Road Extension, the project offers access to Gurugram's business district while maintaining exclusivity. Its proximity to five-star hotels, business hubs, and key arterial routes further enhances its desirability.

Setting a New Price Benchmark

With rates touching between Rs.60 crore and Rs.95 crore per apartment, The Camellias has effectively set a new benchmark for ultra-luxury pricing in the NCR.

Reinforcing Buyer Confidence

Such transactions show that the ultra-luxury segment remains resilient even amid broader market fluctuations. Wealthy buyers continue to seek high-value, brand-backed properties with long-term appreciation potential.

Inspiring Developers across Segments

The success of DLF's luxury projects, including The Camellias and The Aralias, has encouraged other developers to invest in premium product lines and reposition select projects into higher-value segments.

DLF Ltd, India's largest publicly listed real estate developer, has consistently led the luxury housing market through innovation and brand equity. The Camellias is its flagship residential development, symbolizing both exclusivity and scale.

The company's focus on architectural finesse, international design partnerships, and meticulous delivery has built unmatched trust among luxury buyers. As the market evolves, DLF's premium segment strategy continues to influence industry-wide trends in quality, pricing, and customer experience.

India's luxury real estate market is witnessing a revival fueled by higher disposable incomes, global exposure, and limited supply of marquee properties. According to industry estimates, luxury housing accounted for over 20% of total housing sales in FY25, a segment led by NCR, Mumbai, and Bengaluru.

The Camellias' Rs.270 crore sales month signals how demand for iconic, brand-driven projects is only accelerating, reshaping the perception of Indian real estate on a global scale.

Four buyers spending Rs.270 crore on homes in a single project may sound extraordinary, but in India's evolving luxury landscape, it is becoming the new normal. DLF's The Camellias represents more than architectural brilliance; it symbolizes trust, aspiration, and the country's growing financial confidence.

As demand continues to surge for homes that blend exclusivity with experience, The Camellias stands as a timeless benchmark, not just for Gurugram, but for luxury real estate across India.